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SalesGym's founders are uniquely credible sales training experts with extensive backgrounds in selling and delivering complex training projects for the most recognized companies in the world – including Google, Electronic Arts, American Funds, Adobe, BlackRock and Anthem, to name a few.

  • Adobe
  • American Funds
  • BlackRock
  • Electronic Arts
  • Anthem
  • Google

Recognized by clients for their ability to quickly train sales teams to sell the way top performers do, the SalesGym founders bring experience that enables them to manage large and small projects, from 10 people to 10,000. Constantly doing research to give clients fresh insights into what top-performing sales teams are doing, the SalesGym team learns your business and brings in best practices to help you execute your sales process more effectively.

SalesGym’s carefully selected network of training professionals leverages a unique coaching approach, designed to quickly break the most stubborn of bad selling habits.

Michael St Lawrence

Founder

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Michael St Lawrence

Founder

Michael St Lawrence is the founder of SalesGym, President of Dycoco, LLC, and founded OutSell Consulting in 1996. His client list includes the best of the best when it comes to top performing sales teams. Michael develops content, researches top performers, and assists on most projects that happen in the SalesGym. He wrote the 17-week L.A. Times bestseller If You’re Not Out Selling, You’re Being Outsold.

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Mark Woodland

Co-founder and Author

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Mark Woodland

Co-founder and Author

Mark Woodland is a co-Founder of SalesGym, CEO/Founder of Ignite Consulting, LLC, and is the CEO/Founder of a boutique outsourced call center specializing in sales, customer service, and nonprofit fundraising. Mark has spent the last 20 years building and managing sales teams all over the globe in a variety of industries, including digital marketing, financial services, telecommunications, education, and more. Beyond training and coaching thousands of salespeople all over the world, Mark focuses on building the operations and systems at the SalesGym. Mark received his MBA from The Huntsman School of Business at Utah State University, where he currently teaches MBA candidates about sales.

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Ross Robinson

Co-founder and Author

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Ross Robinson

Co-founder and Author

Ross Robinson has 17 years of experience in all types of sales, including door-to-door, startup, and enterprise. He has started and successfully sold his own business and has helped companies both big and small, known and unknown, all around the world turn their struggling sales teams into top-performing organizations. He earned his MBA from the University of Texas, has lived in Europe and South America, loves road trips with the family, is an Eagle Scout, and now helps the SalesGym build its world-class brand and team of sales coaches.

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Emily Knott

Co-founder and Author

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Emily Knott

Co-founder and Author

Emily Knott began her sales career in banking and has 20+ years of sales and leadership experience in banking, accounting, real estate, startups, and retail. Combined with a collegiate background in technology and a passion for innovation and excellence, she brings energy and cutting-edge technology to our sales training and delivery experiences. As a sales training expert, Emily likes to challenge people’s limits to help them achieve their ultimate sales performance goals.

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Adam Brown

Research Director and Sr. Sales Coach

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Adam Brown

Research Director and Sr. Sales Coach

Adam Brown’s 15+ years in sales and coaching experience spans across multiple industries, including service, insurance, medical, digital marketing, manufacturing, sales consulting, and software. His passion for helping people improve their craft and learning insights from leaders can be seen in the articles he assists in writing for SalesGym. He is a graduate of Boise State University, and when he is not coaching, account managing, or assisting in the research at SalesGym, he can be found pulling his travel trailer and exploring new places with his family.

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Dean Ray

Sales Coach

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Dean Ray

Sales Coach

Dean Ray has spent the last decade immersed in the worlds of sales, training and entrepreneurship. His experience learning and teaching under pressure on Marine helicopter crews instilled a passion for working with and training exceptional individuals. This passion merged with a business education at Boise State University along with experience in sales, entrepreneurship and real estate, culminating when he found his calling of coaching high performing professionals. When he is not coaching, training or creating content, he can be found mountain biking, hiking with his dogs, or on some adventure with friends and family.

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Majesta Antion

Sales Coach

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Majesta Antion

Sales Coach

Majesta Antion has over 12 years of experience in all types of sales, from insurance, real estate, to high ticket phone sales. She has coached leading sales teams in multiple industries. She loves spending time with her family, and in her spare time helps theatrical companies as well as movie productions with special effects make up. As a sales training expert, Majesta enjoys guiding people through the sales process, and helping them master it.

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Jordana Zeldin

Sales Coach

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Jordana Zeldin

Sales Coach

Jordana Zeldin joins SalesGym with almost two decades of experience as a mentor and coach. She began in the theatre as a director and performance coach, later represented and advised emerging visual artists in New York City, and more recently married sales and coaching as a top-performing B2B sales executive and trainer at an online arts platform, Artsy. It was the deep fulfillment she experienced in collaborating with individuals to develop new skills and approaches to selling that brought her to SalesGym. A 15-year resident of NYC, she now lives upstate with her puppet-maker husband, young son, and their cat Pixie Rose.

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Dana Medlin

Sales Coach

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Dana Medlin

Sales Coach

Dana has spent the last 20 years in Corporate America holding Sales & Operations Management and Training Leadership roles. She has brought transformative sales strategies to some of the most well-known organizations in the world including Walt Disney World, Robert Half International, iHeart Media, KB Home, Ideal Image and Barbizon International.
She has traveled the country as a Speaker encouraging and inspiring professionals to live up to their full potential. Dana is a Certified Performance and Behavior Specialist having received post graduate Certification in Applied Behavioral Analysis and Organizational Behavioral Management, and a Certified Performance Coach through the International Association of Coaching and International Society of Performance Improvement.

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Brandon Clift

Sales Coach

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Brandon Clift

Sales Coach

After retiring from Men’s Competitive Gymnastics as a member of the Australian National Team, Brandon found his passion convert into coaching and developing elite mindsets in athletes and business professionals across the globe. In addition, he has followed his calling to raise awareness for men’s mental health by traveling the world as an advocate and facilitator in men’s rites of passages. Outside of his career, Brandon loves spending his time pushing his physical and mental limits by running Trail Marathons, Brazillian Jiu-Jitsu, Mountain Biking, and Back-Packing.
Brandon joined the Sales Gym team as a Practice Coach to help our clients blow past any mental or emotional barriers that lie between them and their goals as well as continue to develop his skills as a coach.

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SalesGym’s Unique Approach

Watch SalesGym founder and top sales consultant Michael St Lawrence explain why SalesGym’s coaching process works so well.

Enterprise Sales Teams that have worked with the SalesGym Team

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Compete Selling

Learn the secrets of today’s top sales professionals. This short book shares what top performers are doing differently and teaches your sales teams how to generate better results.

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Talk to a SalesGym Sales Coach

We'll share with you what top performers are doing to get better results and how to execute their strategies ...

We’d like to hear more about your sales team, your goals and your challenges …

  • What are the mistakes your salespeople are making that are limiting their results?
  • We’ll show you exactly what top performers do differently from other salespeople
  • SalesGym training and coaching is highly customized to your sales process
Watch videoConnect with a SalesGym Sales Coach!