A 17-week L.A. Times bestseller, SalesGym founder Michael St Lawrence’s book approaches the art of selling in a witty and inspiring way, drawing upon dozens of interviews with top sales professionals.
Written by the SalesGym founders, Compete Selling is the first book to show salespeople how to blend consultative selling and more assertive, insight-led approaches, while building trust. To write the book, the authors leveraged 30 years of research and consulting experience with top global companies, as well as recent interviews with hundreds of top sales executives about sales performance management and sales techniques. Compete Selling will show you exactly what top performers are doing differently and how you can generate the same results.